Performance Production – Scaling Global Content
![Performance Production – Scaling Global Content Performance Production – Scaling Global Content](https://locaria.com/wp-content/uploads/2021/10/1281-31-Locaria-Performance-Production_1200x800.jpg)
In this paper, we present a new way of approaching global content scaling: Performance Production. It is built upon the learnings gained from international digital marketing expansion seen during the last decade and fused with a truly multilingual and multicultural workflow inherited from localisation best practice.