social listening

Research & Insights

Social listening is a powerful mechanism for capturing customer sentiment and supporting reputation management.

Achieving a cohesive understanding of global audiences, trends, conversations and competitors requires not only the right tools, but also linguistic expertise and an intimate knowledge of digital audience engagements, search behaviours, and preferences. We work with insight teams to explore local nuances with social listening to ensure that brands can have the best conversations with their audience, regardless of market and language.