Could gender neutrality be a big opportunity for the beauty sector?

Could gender neutrality be a big opportunity for the beauty sector?

Shifting trends The move away from binary perceptions of gender in the beauty industry...

How to retain customers after Black Friday

How to retain customers after Black Friday

Brands and retailers have been planning for the logistics of Black Friday months in...

Why Africa and the Middle East are becoming retail growth drivers

Why Africa and the Middle East are becoming retail growth drivers

The past few years haven’t been as kind to the British retail industry. High...

Chinese consumers want ‘richer experiences’. Can you deliver them?

Chinese consumers want ‘richer experiences’. Can you deliver them?

In general economic terms, China is set to grow by 6.1 per cent in...

Why international brands must be ready to seize the APAC opportunity

Why international brands must be ready to seize the APAC opportunity

The study examined trends in cross-border shopping by surveying more than 3,570 consumers in...

Are your sales and communication tactics suited to the modern luxury market?

Are your sales and communication tactics suited to the modern luxury market?

This is a competitive, highly demanding sector where consumers place lofty expectations on their...

Marketing to Gen Z – what is the right approach for your business?

Marketing to Gen Z – what is the right approach for your business?

More and more members of Gen Z will be reaching adulthood in the coming...

4 mistakes that will hurt engagement on social media

4 mistakes that will hurt engagement on social media

The explosion of social media in the 21st century has transformed how many people...

Prepare to meet consumer demands in the age of unified commerce

Prepare to meet consumer demands in the age of unified commerce

Against the hugely varied and increasingly challenging backdrop of the retail industry in the...

Cutting Edge Tech – How Is It Shaping 21st Century Retail?

Cutting Edge Tech – How Is It Shaping 21st Century Retail?

Businesses operating in the retail industry in the 21st century need to have a...

How Brand Humanity Can Help You Succeed in the Beauty Industry

How Brand Humanity Can Help You Succeed in the Beauty Industry

Beauty brands can set themselves up for success by focusing on the human element...

Get Ready to Make the Most of China’s Singles’ Day Phenomenon

Get Ready to Make the Most of China’s Singles’ Day Phenomenon

Retail brands that find the right strategy to market their products and connect with...