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    Why social media is the future of ecommerce

    Why social media is the future of ecommerce

    From Airpods to Fashion Nova clothes, social media proves itself time-and-time again to be invaluable...

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    2020 in retail – what will the year bring for your business?

    2020 in retail – what will the year bring for your business?

    As businesses prepare for the end of one decade and the start of another,...

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    Luxury brand DNA: why it’s important and how to define yours

    Luxury brand DNA: why it’s important and how to define yours

    The iconic nature of names like Chanel, Hugo Boss and Rolex underlines the scale...

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    How to know if your marketing is delivering results on major shopping days

    How to know if your marketing is delivering results on major shopping days

    There are various events to keep up with, especially if you operate internationally. In...

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    How Small Businesses can take advantage of international markets

    How Small Businesses can take advantage of international markets

    To coincide with Small Business Saturday, a grassroots campaign that highlights small business success,...

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    Is your social marketing strategy ready for the Christmas season?

    Is your social marketing strategy ready for the Christmas season?

    One specific aspect of media planning that is becoming increasingly significant for retailers with...

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    Could gender neutrality be a big opportunity for the beauty sector?

    Could gender neutrality be a big opportunity for the beauty sector?

    This is a trend that many businesses are getting on board with. Air Canada,...

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    How to retain customers after Black Friday

    How to retain customers after Black Friday

    Brands and retailers have been planning for the logistics of Black Friday months in...

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    Why Africa and the Middle East are becoming retail growth drivers

    Why Africa and the Middle East are becoming retail growth drivers

    The past few years haven’t been as kind to the British retail industry. High...

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    Chinese consumers want ‘richer experiences’. Can you deliver them?

    Chinese consumers want ‘richer experiences’. Can you deliver them?

    In general economic terms, China is set to grow by 6.1 per cent in...

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    Why international brands must be ready to seize the APAC opportunity

    Why international brands must be ready to seize the APAC opportunity

    The study examined trends in cross-border shopping by surveying more than 3,570 consumers in...

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    Are your sales and communication tactics suited to the modern luxury market?

    Are your sales and communication tactics suited to the modern luxury market?

    This is a competitive, highly demanding sector where consumers place lofty expectations on their...

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