Blog - Insights - Locaria

Why localised marketing content is key to succeed globally

Why localised marketing content is key to succeed globally

This is truer than ever in the post-COVID world, with the pandemic driving a...

Machine translation: How to make it work for you

Machine translation: How to make it work for you

If you’re planning an international marketing campaign to support an expansion into new global...

Making the Most of Martech Part 2: Leveraging linguistics for international impact

Making the Most of Martech Part 2: Leveraging linguistics for international impact

Thinking about Martech? Step one is to clarify roles and responsibilities. You need to...

Making the Most of Martech Part 1: A Starter Guide

Making the Most of Martech Part 1: A Starter Guide

It seems pretty obvious what ‘Martech’ – a simple abbreviation of ‘marketing technology’ –...

Accessing The UK Opportunity in 2021

Accessing The UK Opportunity in 2021

As the UK sees continued success with the vaccine roll-out and expects to emerge...

Ecommerce in 2021: How you can succeed amid rising competition

Ecommerce in 2021: How you can succeed amid rising competition

Covid-19 made 2020 a year that was full of challenges but also ripe with...

How email marketing localisation drives brand engagement

How email marketing localisation drives brand engagement

Email marketing can help you achieve a range of business goals, from raising brand...

Travel marketing beyond 2021 – how to prepare for recovery

Travel marketing beyond 2021 – how to prepare for recovery

Since the pandemic was declared by the World Health Organization back in March 2020,...

Locaria succeeds in ATC Awards 2020

Locaria succeeds in ATC Awards 2020

11 December 2020 As the incumbent Company of the Year, Locaria was proud to...

Position Zero: Are you doing enough to optimise for voice search localisation?

Position Zero: Are you doing enough to optimise for voice search localisation?

With enormous potential for ongoing growth in this segment of the ecommerce sector, brands...

International Translation Day: Why global communication is more important than ever in 2020

International Translation Day: Why global communication is more important than ever in 2020

In our modern era of digital business and electronic communications, the work of language...

Boosting ecommerce sales with localisation

Boosting ecommerce sales with localisation

Supporting sales with language According to the global content and language services market research...