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    Locaria > Insights > News & Editorial > Company

    The Complete Guide to Winning Over Chinese Tourists in Europe

    The Complete Guide to Winning Over Chinese Tourists in Europe

    As tourism from China continues to increase, we wanted to explore why Chinese tourists...

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    How to master localisation in Latin America

    How to master localisation in Latin America

    With the rise of its middle class and online connectivity, Latin America is a...

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    Budgeting for 2020 – is it time to review your international media plan?

    Budgeting for 2020 – is it time to review your international media plan?

    Another vital part of building your marketing budget is international media planning, which can...

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    Is your social marketing strategy ready for the Christmas season?

    Is your social marketing strategy ready for the Christmas season?

    One specific aspect of media planning that is becoming increasingly significant for retailers with...

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    Could gender neutrality be a big opportunity for the beauty sector?

    Could gender neutrality be a big opportunity for the beauty sector?

    This is a trend that many businesses are getting on board with. Air Canada,...

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    How to retain customers after Black Friday

    How to retain customers after Black Friday

    Brands and retailers have been planning for the logistics of Black Friday months in...

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    Why Africa and the Middle East are becoming retail growth drivers

    Why Africa and the Middle East are becoming retail growth drivers

    The past few years haven’t been as kind to the British retail industry. High...

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    4 travel hotspots that could define your marketing in 2020

    4 travel hotspots that could define your marketing in 2020

    One of the most valuable insights you can learn from tracking habits and opinions...

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    Why international brands must be ready to seize the APAC opportunity

    Why international brands must be ready to seize the APAC opportunity

    The study examined trends in cross-border shopping by surveying more than 3,570 consumers in...

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    Marketing to Gen Z – what is the right approach for your business?

    Marketing to Gen Z – what is the right approach for your business?

    More and more members of Gen Z will be reaching adulthood in the coming...

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    International Translation Day: Everything You Need to Know

    International Translation Day: Everything You Need to Know

    International Translation Day falls on September 30th every year, providing an opportunity to recognise...

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    eTail Europe 2019: Analysing the Present and Predicting the Future of Retail

    eTail Europe 2019: Analysing the Present and Predicting the Future of Retail

    London will this month play host to eTail Europe 2019, a major retail industry...

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