Managing content across multiple markets means coordinating briefs, assets, languages, tools and approvals at once. Adaptria gives that work a central place to be briefed, managed and tracked, while specialist language and creative technologies, automation and integrations support the work around it. Together, they make multilingual content operations easier to manage and scale.
See how Adaptria, automation and specialist technology can simplify the way you manage content across markets.
Talk to our teamEvery beautiful relationship begins with a simple hello. So let’s chat. It might be the start of something.
What is Adaptria?
Adaptria is Locaria’s proprietary technology platform for managing global content workflows. It brings briefing, workflow management, progress tracking, version control and financial reporting into one place, giving teams greater visibility and control across markets and assets.
Do you use AI in your technology stack?
Yes. We use AI where it can make global content workflows faster and more efficient, from machine translation and quality checks to repetitive production tasks. Human expertise is applied where judgement, cultural context, creativity or brand understanding matter.
Can your technology integrate with our existing systems?
Yes. We use APIs and integrations to connect with systems such as CMSs, DAMs, TMSs and other marketing technology where required, reducing manual handoffs and duplicate data entry.
Can your technology work with our existing workflows?
Yes. We configure our technology around different teams, processes and technology environments rather than forcing every client into the same setup. The exact combination of platforms, tools, integrations and automation depends on the workflow.
Do you build your own technology or use third-party tools?
Both. We develop proprietary technology, including Adaptria, where it solves a specific global content challenge, and use specialist third-party technology where it already does the job well. This means we can build the right technology setup around the work rather than relying on a single tool for everything.
So let’s chat. It might be the start of something.
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