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    Locaria > Insights > News & Editorial

    Sustainability – an essential priority for travel brands in 2020?

    Sustainability – an essential priority for travel brands in 2020?

    Of the various challenges and opportunities travel businesses are likely to face in 2020,...

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    London Fashion Week – Are we ready for positive fashion?

    London Fashion Week – Are we ready for positive fashion?

    London Fashion Week is here and it is estimated that orders of over £100...

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    What Google’s SERP redesign means for international e-commerce

    What Google’s SERP redesign means for international e-commerce

    After months of testing, this week Google will be rolling out a redesign to...

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    Why global brands should be targeting Tiger Cub countries

    Why global brands should be targeting Tiger Cub countries

    For many e-commerce businesses targeting international expansion, one of the most promising global regions...

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    Chinese New Year and how Western retailers can benefit

    Chinese New Year and how Western retailers can benefit

    Chinese New Year is a very big deal. Tracing back over 3,500 years, accounting...

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    Why social media is the future of ecommerce

    Why social media is the future of ecommerce

    From Airpods to Fashion Nova clothes, social media proves itself time-and-time again to be invaluable...

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    Global fashion growth – should brands be looking beyond China?

    Global fashion growth – should brands be looking beyond China?

    If you’re a fashion brand with big ambitions, there is no denying the huge...

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    2020 in retail – what will the year bring for your business?

    2020 in retail – what will the year bring for your business?

    As businesses prepare for the end of one decade and the start of another,...

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    Why travel marketers need a solid strategy to succeed on Facebook

    Why travel marketers need a solid strategy to succeed on Facebook

    One industry where brands certainly can’t afford to ignore the potential of social media...

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    What could the future hold for personalisation in marketing?

    What could the future hold for personalisation in marketing?

    Looking forward and making informed predictions about what the future holds is a common...

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    Audience insights and other essentials of international media planning

    Audience insights and other essentials of international media planning

    Audience insights Having a clear picture of your target audience is essential in pretty...

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    Luxury brand DNA: why it’s important and how to define yours

    Luxury brand DNA: why it’s important and how to define yours

    The iconic nature of names like Chanel, Hugo Boss and Rolex underlines the scale...

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