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Why AI gets the language of games but sucks at translating languages
In an article for Venturebeat, Locaria’s founder, Hannes Ben has been speaking about the barriers that machine learning still has to overcome when it comes to translation. Although we are now seeing machine learning being applied to smart cars, personal assistants, chatbots and video games, it is not yet ready to tackle the world of linguistics.
Performance Linguistics:™ Are the words you are investing in worth it?
In an article for Digital Marketing Magazine, Locaria Founder and Forward3D EVP International, Hannes Ben emphasises the importance of Performance Linguistics, or how brands can ensure a high performance international content strategy by relying on the combination of native linguistic skills with online marketing knowledge.
A view from Hannes Ben: Defining ‘Performance Linguistics™’
Featured in Campaign, Locaria Founder and Forward3D EVP International Hannes Ben illustrates the concept of Performance Linguistics and highlights the importance of compelling multilingual digital marketing.
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