“Given how quickly the technology is evolving, it’s no surprise that many linguists who make their living from translation are worried about NMT encroaching on their expertise. But equally, there are people and businesses all over the world who are excited at the prospect of language barriers coming down and AI being our new lingua franca.”

Read more on Venturebeat here.

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By Hannes Ben

Hannes, Founder and CEO of Locaria, has over 18 years of expertise in international marketing and localisation. He has partnered with brands like adidas, Gucci and Nike, specialising in multilingual content strategy, media planning and omnichannel marketing. Prior to Locaria, Hannes set up and led international divisions at Forward3D (now Assembly), expanding operations in key global markets, including APAC, EMEA and LATAM. A polyglot with active knowledge of 14 languages, he has lived and worked in 20+ countries and frequently shares his insights as a speaker and author.

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